![]() ![]() If you are wondering how to make these Harvey Balls, let us Harvey Balls are an easily digestible way to show things like management response to recommendations (agree/partly agree/disagree), the degree to which policies were implemented (fully/somewhat/not a lot/not at all), or levels of quality (high/medium/low). Therefore, when you can, I suggest adding in some of the raw data to your visual: I say this in almost every qualitative post, but the downside to visualizing our qualitative data in this manner is we lose the juicy, meaningful words that populate the Harvey Balls. Here is a great visual of the findings to use during your presentation: You conduct a series of phone interviews with potential customers and are presenting the results to your client. Let’s say you work for a market research agency and you were contracted by a company to do some research on new online business products. Harvey Balls can easily be incorporated into tables to make your data come to life a bit. When you have a longer list of items you need to display, you need a visual option like Harvey Balls that is more compact. ![]() If I just want to visualize maybe 1-3 themes or items, then maybe using something like a gauge chart that takes up more visual space works best. Personally, I find I often suffer from space constraints when visualizing qualitative data, so in some cases a more efficient data-ink ratio is useful. They are most often used in a table format to show whether an item met certain criterion. These little visuals can give your audience a visual status update across a list of themes or other measures, without totally overloading their cognitive processing power.Ĭompared to something like a gauge chart, they take up much less room on the page. Qualitative reporting to help our audiences get a quick visual assessment of We can adopt a set of Harvey Balls (oh boy) in our They use a set of icons – little, coded circles – to depict how a washing machine performed across several variables, like price, efficiency, noise, and quality. You may be familiar with a version of these if you are an avid reader of Consumer Reports. ![]() Harvey Balls are an unfortunately named set of specific, graduated icons that help convey qualitative judgments. I’m here to talk to you about qualitative data. I’m guessing that 90% of the people who search on “Harveyīalls” and end up on this blog post are not here for the same reason I’m here. ![]()
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January 2023
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